Assessor Resource
BSBADV503
Coordinate advertising research
Assessment tool
Version 1.0
Issue Date: May 2024
This unit covers the skills and knowledge required to conduct primary and secondary advertising research to test advertising themes and ideas. It includes assessment of research requirements, selection of research methods, and use of findings.
It applies to individuals working in a supervisory or management advertising role within an advertising team or media organisation.
No licensing, legislative or certification requirements apply to this unit at the time of publication.
You may want to include more information here about the target group and the purpose of the assessments (eg formative, summative, recognition)